Providing information and resources for parents, youth workers and educators to help kids navigate their sexuality.
Female college athletes are making millions thanks to their large social media followings. But some who have fought for equity in women’s sports worry that their brand building is regressive. Read the article here.
As June approaches, DC Comics and Marvel are both looking to celebrate Pride Month for 2022 through their own superheroes, and the two entertainment companies have now offered a preview of what’s to come. Read the article here.
Kellogg’s launches a new cereal called Together With Pride. Read the press release here.
From store layouts to online shopping categories, the gender-free treatment is hitting mainstream retail. Read the article here.
52% of millennials now believe that gender exists on a spectrum, according to a new report from Forrester. Read the article here.
The doll can be a boy, a girl, neither or both. Read the article here.
At a time when many marketers obsess about appearing only in uncontroversial “brand-safe” environments, Kraft Heinz Co.’s Devour frozen food brand ran ads on pornography website Pornhub on Monday, part of a campaign built around a Super Bowl commercial with a food porn theme. Read the article here.
Pornhub is already the biggest porn distribution platform ever, but now it wants to become a brand that anyone would talk about out loud, and just maybe, someday, wear on a T-shirt. Read the article here.
There is one thing that moms of tween girls have to deal with in an unprecedented way, and that is society’s push to sexualize our girls at a very young age. Read the article here.
Makeup brands make history by hiring male ambassadors.
Read the article here.
Pink for girls. Truck motifs for boys. A growing number of parents want to get outside those parameters when it comes to dressing their kids.
Read the full article here.
Brands and policy makers are beginning to abandon the longstanding polarities that maintained gender-based attitudes. Read the article here.
Abercrombie & Fitch has decided to remove “sexualized” images from ads and shopping bags.
Read the article here.
Brands are tackling once awkward topics, such as menstruation, with a more conscious, humorous approach.
Read or listen to the story from NPR here.